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A look at burgeoning industry of influencer marketing, where brands routinely shell out $60K+ for one video review, or $85K+ to publicly disparage a competitor (Paris Martineau/Wired)




Paris Martineau / Wired:

A look at burgeoning industry of influencer marketing, where brands routinely shell out $60K+ for one video review, or $85K+ to publicly disparage a competitor  —  WHEN SAHARA LOTTI started her lash extensions company, Lashify, in 2017, she didn’t know what she was getting herself into.





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